So, the big question: How do I pick my wedding photographer? (I say "big"... it's massive! only really second to "the" question!)- after all, aside from your dress (should you decide to keep it) and peoples limited (and often on the day, alcohol infused) memories, photography will be the only physical reminder to serve as a "take-away" from your wedding.
And, like a take-away, it can be difficult to decide which one to go for! With life gone digital, the world of weddings has become even more competitive, with photographers a dime a dozen- each of them vying for the opportunity to capture one of the most important dates of your life. For the majority of you, your wedding will be a special occasion to only happen the once, so you need to set apart the wheat from the chaff and make it the best take-away decision of your life... Here's how:
1- Distinguish your professional image maker from the cowboy camera men:
The digital boom has created a massive increase in amateur photographers all eager to improve their craft and show their work to the world. Unlike other trades, photography does not have any official qualification structure which means anybody could go out and purchase a Digital SLR (nice big camera) and call themselves a "photographer".
When you meet a prospective photographer ask if he/she has any qualifications; such qualifications might be supplied by a national photographic society e.g. SWPP, Master Photographers guild etc… or might be educational like a diploma, A level or BA. Either way the photographer has felt the need/responsibility to earn his or her stripes.
NB: Qualifications aren't the be all and end all- Many people are now self taught and earn their keep producing quality images that they have learnt to perfect the art of- the merit of trade experience.
2 - Catalogue shop
The second thing to explore is their portfolio. Most marketable photographers will have an online gallery, which they will formally refer to as their portfolio. This being a collection of their best work, it is therefore not representative of the quality of work that they will produce for one day shooting.
For this reason, when you meet face to face (highly recommended), request to see an album or photo book of a single wedding. This will generally give you an idea of the consistency of their work, the range of shots they take in a day and an estimation of the number of images to expect.
3 - Invite to assessment
No one goes and buys the first dress they try on, so why should you pick the first photographer you meet? Again, do your homework and meet up with your final shortlist! Wedding photography is a JOB- so interview them for the role!
Photographers are generally charming by nature, but just because the first one seemed a good fit, doesn’t mean they are the best fit. Much like a dress sometimes, it needs a slight alteration- don’t be scared to ask for what you want. You are also less likely this way to be caught out by surprise extras at a later date.
If you ask a photographer for a reasonable request and they say no, it is not the end of the world – that’s why you should go to see more than one! If your photographer is willing to go that extra mile, they are more likely to put in 110% on the day.
4 - Make friends and play nice
Make sure that your personalities gel. Wedding photography is not always about getting the shot, it’s about knowing when and more importantly how to get the shot. Being in sync with your photographer and having a mutual understanding about what is to be achieved, will help with this. I am happy to say that both as a photographer and a photographee, every shoot I have been part of, I've come away with genuine friends.
It is not the photographer’s job to be a part of the action; it is their job to photograph the action. Each photographer will have their own style, find out what that is – ask them to quantify it (eg: 50% posed – 50% photojournalist) If they pose a lot of their shots, you need to realise that this will slow down proceedings on the day and you will need to allow time for this.
(Be mindful- most photographers will aim to include a series of "posed" shots- these won't necessarily be static set-ups or the cheesy (god-awful) peek-round-a-tree classics... more of "contained" styling- where you both look happy, comfortable and relaxed- set up in a flattering manner. These shots are unmissable- they are the ones that end up on the wall and serve as reminder of when your dress was still white and his shoes weren't yet scuffed. Don't sacrifice the time it will take to get these, for the sake of eating on time. If the word "pose" still sets alarms ringing- Quite simply, ASK. "How do you pose your shots?")
Another great way to suss if they really are "the one" for you is to have an engagement shoot with them- it really is one of the best ways of getting to know how they operate and get comforatble with each other. These are usually set at a reasonable price and could save you a fortune should you decide afterwards that you weren't happy with the product or service. I'd spend a precautionary £50 first, over a head-first full wedding payment anyday!
5 - Finally, the pictures!
The most important part of "the choosing" will be based around the quality of the images you see. This section is in large part up to you and your own personal style/vision, though simple quality checks can be made by glance- are the images sharp and in focus, are the colours clean and accurate? (are people flesh coloured, not grey!) and are the images light and clean (dark, "grainy" images are a sign that the photographer does not know how to deal with lack of light / shooting in darker places!)
A couple of things that are useful to clarify overall, regardless of taste etc are the following:
How many pictures will I come away with?
The real question being "how long is a piece of string"? some photographers choose to provide a "minimum" amount as a guideline for the absolute least you can expect to take away. However this is something that differs from business to business and really is dependant on the amount of time they are taking pictures for, and the picture taking opportunities available to them- if you spend half the day travelling between venues in separate cars, you should expect to loose this time in pictures...
Will I get all the pictures taken on the day?
In short, no. Any respectable photographer will have some form of "editing" process, which is time spent after the wedding sifting through the thousands of shots taken and whittling them down to THE BEST. If a picture doesn't make the cut, it is generally due to quality issues like blur, exposure, or just the common occurrence of people blinking! Regardless of how much you think you might want these, they are not key to your day and you will not miss them. They are embarrassing to you and detrimental to the overall package you will receive. You will only receive "final images"- those that have made the cut on quality and purpose.
I feel like some pictures have been "missed"... what can I do?
Talk to your photographer. From a brides point of view, I know how this feels and it can make you feel really awkward, but really, the only way to figure this out is to ask- in some cases a shot may have been taken but not handed over to you by accident!- when a photographer is dealing with thousands of images, it is easy to miss one out by accident. Be reasonable in your requests though. If you are asking for a picture of Auntie Sheila when she made a funny by the bar, while you were outside taking group shots, the odds are more than out of your favour.
Hopefully a few questions answered and a few inner ponderings pondered.
If you have any other questions / want to know what you should be asking your potential photographers when you meet them- holla! I'd be happy to offer my advice :)
The most important thing to remember (and I cannot stress this enough!) is to SPEND MONEY on your photographer.
Uncle Joe may be a dab hand with the compact, but he won't have the technical knowledge to cope with alternative light, weather or the high paced environment that is a wedding.
You may love and trust him now, but relationships have been ruined off the back of saved money and wasted film.






















